Marketing vs. Advertising vs. Branding
Marketing vs. Advertising vs. Branding You use branding, marketing, and advertising as tools to promote your company. They aid…
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Consulting Firm vs Marketing Agency
What is a consulting firm? While agencies are often hired to carry out tasks, consulting firms are hired to solve…
11 Common Mistakes Made by Business Owners – part 2 of 2
(continued) Failure to Anticipate Market Changes Every industry’s market evolves quickly, so it’s critical to stay on top…
11 Common Mistakes Made by Business Owners – part 1 of 2
11 Common Mistakes Made by Business Owners Because small business owners wear so many hats, they are prone to…
Importance of Having Boosted SEO
Importance of Having Boosted SEO SEO is an acronym for Search Engine Optimization In a nutshell, SEO is important because…
Why Is Social Media Consulting Effective? – part 5 of 5
(continued) A social media consulting strategy helps increase brand awareness Social media channels are an excellent place to build…